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Portfolio Unfolds in India.
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- Author(s): Deahl, Rachel
- Source:
Publishers Weekly; 11/13/2006, Vol. 253 Issue 45, p8-8, 1/3p
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- Additional Information
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- Abstract:
The article reports that Penguin has launched a New Delhi, India-based offshoot of Portfolio Books, the business book imprint that Adrian Zackheim founded in 2001. The Portfolio launch is only part of Penguin's aggressive growth strategy in the region. Penguin began publishing in India in 1987 and now Penguin India publishes about 200 titles annually under six imprints, according to CEO and president Thomas Abraham, giving it a 23% market share.
